Triggers and Actions reference
Contact Resolution (How we identify the contact in HubSpot)
For all triggers, Gyfti ensures that a contact exists in HubSpot before sending any event.
General behavior
If a contact with the given email already exists in HubSpot → we use that contact
If no contact exists → we create a new one using:
Email
First name (if available)
Last name (if available)
Trigger-specific behavior
1. Signup / Login triggers
When a user signs up or logs in:
We use the user’s email to find the contact in HubSpot
If the contact does not exist, it is created
The contact is then enrolled in the HubSpot workflow
Data it sends: userEmail, firstName, lastName, date
2. Challenge Form Submitted
When a challenge form is submitted:
Gyfti scans the form answers to find an email address
If an email is found in the answers → this email is used to resolve the contact in HubSpot
If no email is found → we fallback to the participant’s email
Then:
If the contact exists → the event is added to that contact
If not → a new contact is created and the event is added
Data it sends: challengeName, challengeStatus challengeId, participantName, submitted_email, ambassadorEmail, allAnswers, answer1 – answer10
3. Challenge Form Validated
When a challenge form submission is validated:
We use the participant's email to find the contact in HubSpot
If the contact does not exist, it is created
The event is then added to that contact's timeline
Data it sends: challengeName , challengeStatus , challengeFormAnswersId , participantName , participantEmail , submissionDate
Actions
Actions are available inside HubSpot Workflows. Use them to trigger operations in Gyfti when a workflow condition is met.
Send a Digital Gyfti
What it does: Adds the contact to a digital gift campaign in Gyfti. Required fields:
campaign— ID of the digital campaigncontact_firstname,contact_lastname,contact_email— mapped from contact propertiesuser_email— Gyfti admin email for notifications
Example: Enroll a contact in a digital gift campaign when they reach the "Customer" lifecycle stage.
Send a Postal Gyfti
What it does: Adds the contact to a physical gift campaign, including shipping details. Required fields:
All fields from Send a Digital Gyfti, plus:
address,zip_code,city,country,phoneadditional_address,company(optional)
Example: Send a physical gift when a deal is marked Closed Won, using the contact's shipping address.
Validate Challenge Submission
What it does: Marks a challenge form submission as validated in Gyfti. Required fields:
challenges_form_answers_id— unique ID of the submission to validate
Example: Trigger validation automatically and rewarding the user with the challenges points.
Edit a Gyfti User
What it does: Updates a user's profile, segment, or credit balance in Gyfti. Required fields:
email— identifies the user in Gyfti
Optional fields:
first_name,last_namecagnotte— new credit balancesegment— user segment or tagsend_email—yesornoto trigger a notification
Example: Update a user's segment to "VIP" and add credits when they hit a milestone. The email sent to the user mentions thya have got new points added in their account.
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